Bills Bros. Electric LLC –
Bills Bros. Electric LLC –
1709 Lincoln Way E Ste E, Massillon, OH 44646
electrician near me
Your business ranks outside the top 10 for your main keyword — costing you an estimated 10-20 missed clients/month.
Your Local Visibility Score
Green = Top 3
Yellow = 4–10
Orange = 11–20
Red = 20+
Local Pack Presence: 7 out of 49 grids in top 3
How Customers Find Bills Bros. Electric LLC – on Google
When customers search for “Electrician near me” from nearby streets, this is where you appear in Google’s results.
A color-coded map showing local search ranking positions. Green indicates top 3 ranking, yellow indicates ranks 4-10, orange indicates ranks 11-20, and red indicates rank 20 or higher.
⭐ Stormrage Expert Findings
- Your GBP is 70.0% complete but missing several ranking-critical elements. Learn about SEO optimization →
- Competitors within 1 mile are outranking you even with fewer reviews.
- Your center-cell rank is outside top 10 — you must be Top 3 in your own neighborhood. Our local SEO strategy can help →
- You lack category optimization + photo frequency + review velocity.
- Missing consistent NAP citations across major directories.
- No regular Google Posts activity (critical ranking signal). Social media integration helps →
Profile Completeness Analysis
Your Google Business Profile is 70.0% complete. While the basics are covered, strategic optimization is needed to outrank competitors in Massillon OH.
| Primary Category | ✓Electrician |
| Address | ✓1709 Lincoln Way E Ste E, Massillon, OH 44646 |
| Website | ✓https://billsbroselectric.com/ |
| Phone | ✓+1 330-737-1387 |
| Hours | ✓Provided |
| Photos | ✓1 photos (needs 25+ for optimal ranking) |
Review Analysis
Your rating is excellent, but volume is low. To dominate local search in Massillon OH, you need 100+ reviews within 90 days. We implement systematic review generation that increases volume by 300-500% while maintaining quality and compliance. See how our local SEO services boost reviews →
Competitor Analysis
Here’s who you’re competing against within 10 miles of your location in Massillon OH:
| Competitor | Distance | Rating | Reviews | Center Rank | Avg Rank | Best Rank | Worst Rank | Top-3 Coverage |
|---|---|---|---|---|---|---|---|---|
| Shetler Excavating, Inc. | 9.13 miles | 5.0 | 3 | #4 | 22.9 | #4 | #38 | 0% |
You are being outranked by businesses that have less reputation and less relevance — meaning Google considers their profiles more optimized than yours.
Competitor Visibility Maps
See how your competitors perform across the same geographic area. Notice where they dominate and where you have opportunities to outrank them in Massillon OH.
Shetler Excavating, Inc. – Visibility Grid
Findings
Understanding Your Local Visibility Map
What You’re Looking At
This GeoGrid map visualizes your business’s local search visibility across your immediate service area. Each colored cell represents a specific geographic location where potential customers might search for businesses like yours. The numbers indicate where you rank in Google search results for those locations when customers search using your target keyword. The triangle marker shows your exact business location, while surrounding cells show your visibility in nearby areas.
Why This Matters
Local search ranking directly impacts your ability to attract nearby customers. When someone searches for your services in their area, Google shows results based on proximity, relevance, and prominence. The colors on this map tell you at a glance: green (top 3) means you’ll appear in the coveted “Local Pack” at the top of search results, yellow (4-10) means you’re on the first page but not as prominent, orange (11-20) means customers need to scroll to find you, and red (20+) means you’re buried deep in search results where few customers will find you.
What Can Be Done to Improve
Improving your visibility requires a multi-faceted approach. First, ensure your Google Business Profile is complete and optimized with accurate information, relevant categories, and high-quality photos. Encourage satisfied customers to leave reviews, as businesses with more positive reviews rank higher. Post regular updates and photos to show Google that your business is active and relevant. Build local citations on directories and ensure your NAP (Name, Address, Phone) is consistent across the web. Engage with customers by responding to reviews and questions. Consider local SEO strategies like creating location-specific content on your website and building relationships with other local businesses.
Strategic Focus
Focus your improvement efforts on the areas marked in orange and red first, as these represent untapped opportunities in your local market.
If your center cell (where your business is located) is not green, prioritize immediate optimization – you should dominate search results in your own neighborhood. Track your progress by running this audit monthly and watching as your rankings improve from red to orange to yellow, and ultimately to green across your service area.
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How We Grow Your Revenue
Our Growth Framework is a step‑by‑step plan designed to turn Bills Bros. Electric’s current visibility score into a top‑ranking local business.
Audit & Analysis
Audit & Analysis – We’ll deep‑dive into your GBP, confirm the 52% visibility score, map weak geogrid zones, and benchmark against your single competitor to uncover exact gaps in reviews, photos, and categories.
Fix & Optimize
Fix & Optimize – We’ll expand your category set, upload fresh project images, enable missing GBP features, and implement schema on your website to improve local relevance and boost your visibility score.
Content & Authority
Content & Authority – Targeted blog posts and FAQs about electrical safety and emergency services will fill content gaps, while we secure local citations and backlinks to reinforce authority.
Local Signals & Reputation
Local Signals & Reputation – A systematic review solicitation program will grow your review count beyond 39, and we’ll showcase testimonials on your profile to enhance trust and click‑through rates.
Tracking & Strategy Refinement
Tracking & Strategy Refinement – Ongoing monitoring of rankings, geogrid performance, and competitor moves will allow us to tweak tactics, ensuring sustained growth and a higher visibility rating.
How We Collected This Data
We conducted a comprehensive review of Bills Bros. Electric LLC’s Google Business Profile, noting its current visibility score, review count, and category usage. A competitor analysis was performed to benchmark against the sole identified rival and to uncover gaps in local search signals.
Finally, we evaluated the business’s overall visibility by mapping its performance across the local geogrid, identifying strong and weak zones.
Top Opportunities for Growth
- • Encourage customers to leave more reviews to increase the total count beyond 39.
- • Add fresh, high‑resolution photos of recent projects to improve photo freshness.
- • Expand primary and secondary categories to include “Residential Electrician” and “Emergency Electrician.”
- • Create localized landing pages for nearby neighborhoods to capture geo‑specific traffic.
- • Publish blog posts addressing common electrical FAQs to fill content gaps.
- • Target underserved zip codes identified in the geogrid analysis with localized ads.
- • Enable missing GBP features such as a booking button and service area details.
Local Ranking Factors Breakdown
Proximity is a core factor for the keyword “electrician near me,” and Bills Bros. Electric benefits from being located within the service radius of most searchers, but the limited visibility score of 52% suggests that other signals are lagging.
Category alignment is currently narrow; adding relevant sub‑categories will help Google match the business to a broader set of queries. Review volume is modest at 39, and while the existing reviews contribute positively, a higher quantity and consistent rating improvements would boost trust signals.
Photo freshness and GBP completeness also play significant roles. The profile lacks recent project images and several optional GBP features, which can diminish engagement and relevance in local packs. Competitor density is low with only one direct rival, yet that competitor may be leveraging richer content and a fuller profile, explaining the relative weakness in visibility.
The geogrid analysis shows strong zones in the central boroughs but weaker performance in outlying areas; focusing on those weak zones can raise the overall visibility score toward the industry benchmark.
How Stormrage Digital Marketing Helps Businesses Rank Higher in New York
Stormrage Digital Marketing specializes in elevating local service businesses like Bills Bros. Electric across New York through data‑driven local SEO strategies. Our team audits Google Business Profiles, conducts geo‑grid analyses, and fine‑tunes category selections, review acquisition tactics, and visual assets to ensure every ranking factor is maximized.
We partner with electricians, plumbers, and other trade professionals to deliver measurable improvements in local pack rankings, website traffic, and ultimately, booked jobs. Our audits matter because they translate raw data into clear, actionable recommendations tailored to each market’s nuances. By dissecting competitor signals and pinpointing geogrid weak spots, we craft targeted campaigns that generic SEO approaches miss.
The result is faster visibility gains, higher conversion rates, and a stronger local reputation. Ready to see your visibility score climb? Contact Stormrage for a personalized growth roadmap.
Frequently Asked Questions About Ranking in Massillon, NY
Q: How can I improve my local rankings in Massillon, NY? A: Focus on completing your Google Business Profile, generating reviews, posting regularly, and ensuring NAP consistency across all online directories.
Ready to Improve Your Massillon Rankings?
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