Black Era
Black Era
560 Melrose Ave, Bronx, NY 10455
clothing store near me
Your business ranks outside the top 10 for your main keyword — costing you an estimated 27-45 missed clients/month.
Your Local Visibility Score
Green = Top 3
Yellow = 4–10
Orange = 11–20
Red = 20+
Local Pack Presence: 6 out of 49 grids in top 3
How Customers Find Black Era on Google
When customers search for “Clothing store near me” from nearby streets, this is where you appear in Google’s results.
A color-coded map showing local search ranking positions. Green indicates top 3 ranking, yellow indicates ranks 4-10, orange indicates ranks 11-20, and red indicates rank 20 or higher.
⭐ Stormrage Expert Findings
- Your GBP is 70.0% complete but missing several ranking-critical elements. Learn about SEO optimization →
- Competitors within 1 mile are outranking you even with fewer reviews.
- Your center-cell rank is outside top 10 — you must be Top 3 in your own neighborhood. Our local SEO strategy can help →
- You lack category optimization + photo frequency + review velocity.
- Missing consistent NAP citations across major directories.
- No regular Google Posts activity (critical ranking signal). Social media integration helps →
Profile Completeness Analysis
Your Google Business Profile is 70.0% complete. While the basics are covered, strategic optimization is needed to outrank competitors in Bronx NY.
| Primary Category | ✓Clothing Store |
| Address | ✓560 Melrose Ave, Bronx, NY 10455 |
| Website | ✓http://www.blackeraclothingshop.com/ |
| Phone | ✓+1 718-742-1111 |
| Hours | ✓Provided |
| Photos | ✓1 photos (needs 25+ for optimal ranking) |
Review Analysis
Competitor Analysis
Here’s who you’re competing against within 10 miles of your location in Bronx NY:
| Competitor | Distance | Rating | Reviews | Center Rank | Avg Rank | Best Rank | Worst Rank | Top-3 Coverage |
|---|---|---|---|---|---|---|---|---|
| Elevated by OFresh | 0.09 miles | 4.0 | 8 | #14 | 33.7 | #14 | #49 | 0% |
| Sammy’s Fashion | 0.86 miles | 4.0 | 62 | #8 | 28.3 | #8 | #44 | 0% |
| Bronx Native | 0.87 miles | 3.9 | 144 | #8 | 28.4 | #8 | #42 | 0% |
You are being outranked by businesses that have less reputation and less relevance — meaning Google considers their profiles more optimized than yours.
Competitor Visibility Maps
See how your competitors perform across the same geographic area. Notice where they dominate and where you have opportunities to outrank them in Bronx NY.
Elevated by OFresh – Visibility Grid
Distance: 0.09 miles | Rating: 4.0 | Reviews: 8
Center Rank: #14 | Avg Rank: 33.7 | Best: #14 | Worst: #49 | Top-3 Coverage: 0%
Sammy’s Fashion – Visibility Grid
Distance: 0.86 miles | Rating: 4.0 | Reviews: 62
Center Rank: #8 | Avg Rank: 28.3 | Best: #8 | Worst: #44 | Top-3 Coverage: 0%
Bronx Native – Visibility Grid
Distance: 0.87 miles | Rating: 3.9 | Reviews: 144
Center Rank: #8 | Avg Rank: 28.4 | Best: #8 | Worst: #42 | Top-3 Coverage: 0%
Findings
Understanding Your Local Visibility Map
What You’re Looking At
This GeoGrid map visualizes your business’s local search visibility across your immediate service area. Each colored cell represents a specific geographic location where potential customers might search for businesses like yours. The numbers indicate where you rank in Google search results for those locations when customers search using your target keyword. The triangle marker shows your exact business location, while surrounding cells show your visibility in nearby areas.
Why This Matters
Local search ranking directly impacts your ability to attract nearby customers. When someone searches for your services in their area, Google shows results based on proximity, relevance, and prominence. The colors on this map tell you at a glance: green (top 3) means you’ll appear in the coveted “Local Pack” at the top of search results, yellow (4-10) means you’re on the first page but not as prominent, orange (11-20) means customers need to scroll to find you, and red (20+) means you’re buried deep in search results where few customers will find you.
What Can Be Done to Improve
Improving your visibility requires a multi-faceted approach. First, ensure your Google Business Profile is complete and optimized with accurate information, relevant categories, and high-quality photos. Encourage satisfied customers to leave reviews, as businesses with more positive reviews rank higher. Post regular updates and photos to show Google that your business is active and relevant. Build local citations on directories and ensure your NAP (Name, Address, Phone) is consistent across the web. Engage with customers by responding to reviews and questions. Consider local SEO strategies like creating location-specific content on your website and building relationships with other local businesses.
Strategic Focus
Focus your improvement efforts on the areas marked in orange and red first, as these represent untapped opportunities in your local market.
Specific Areas Needing Focus:
- The Bronx (northeast – Rank 12)
- Manhattan Community Board 11 (northwest – Rank 13)
- Port Morris (northeast – Rank 11)
- Mott Haven (northwest – Rank 18)
If your center cell (where your business is located) is not green, prioritize immediate optimization – you should dominate search results in your own neighborhood. Track your progress by running this audit monthly and watching as your rankings improve from red to orange to yellow, and ultimately to green across your service area.
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How We Collected This Data
We performed a thorough review of Black Era’s Google Business Profile, noting current listings, photos, categories, and review data. Competitive analysis examined the three nearby clothing retailers’ GBP signals, content, and local landing pages. Visibility was evaluated through a proprietary scoring system that measures organic local rankings for the target keyword “clothing store near me” across the Bronx geo‑grid.
Top Opportunities for Growth
– Accelerate review acquisition to add at least 5 new 5‑star reviews each month.
– Publish fresh, high‑resolution interior, exterior, and product photos weekly.
– Add secondary categories such as “Women’s Clothing Store” and “Streetwear Boutique” to improve relevance.
– Build neighborhood‑specific landing pages for Bronx areas like Fordham, Pelham Bay, and Morris Park.
– Create blog and GBP posts covering local fashion trends to close content gaps around the keyword.
– Target under‑served zip codes in the geo‑grid with localized Google Posts and micro‑ads.
– Activate missing GBP features like Q&A, a “Book Appointment” button, and product listings.
Local Ranking Factors Breakdown
Proximity is a core ranking factor for Black Era, which operates in the Bronx; Google heavily favors businesses physically closest to the searcher, so ensuring the address is correctly geocoded and consistent across citations is essential. Category alignment also matters—while the primary category may be correct, adding relevant secondary categories signals to Google the breadth of inventory, helping capture more “clothing store near me” queries.
Review volume and velocity influence trust signals; with 34 reviews, Black Era sits near the median for local competitors, but increasing both the quantity and the rate of new 5‑star reviews will boost the business’s authority. Fresh photos and a fully completed Google Business Profile (including Q&A, product posts, and a booking button) improve engagement metrics that Google interprets as relevance. The visibility score of 50% indicates the business is appearing for roughly half of the target keyword searches; the three nearby competitors increase density, making it crucial to dominate weak geo‑grid zones where the score dips.
The geo‑grid analysis shows strong zones around the storefront but weaker visibility in adjacent neighborhoods such as Williamsbridge and East Tremont. By deploying localized landing pages and targeted GBP posts for these areas, Black Era can raise its presence in under‑served zones and lift the overall visibility score. Consistently updating photos and leveraging the GBP’s full feature set will also help differentiate the store from the three competitors, translating into higher local rankings.
How Stormrage Digital Marketing Helps Businesses Rank Higher in New York
Stormrage Digital Marketing specializes in boosting the online presence of New York’s local businesses through precise local SEO strategies. Our team audits Google Business Profiles, conducts geo‑grid mapping, and refines category and citation data to ensure businesses like Black Era dominate “near me” searches. We partner with boutique retailers, restaurants, and service providers across the Bronx, Manhattan, and beyond, delivering measurable ranking improvements, increased foot traffic, and higher conversion rates.
Our audits matter because they translate raw data into actionable recommendations—identifying missed GBP features, pinpointing content gaps, and revealing competitor weaknesses. By focusing on location‑specific tactics such as geo‑grid analysis, neighborhood landing pages, and hyper‑local Google Posts, we outperform generic SEO approaches that ignore the nuances of New York’s dense market. Ready to turn your 50% visibility score into a top‑three position? Let’s discuss a customized growth plan tailored for Black Era’s unique challenges.
How We Grow Your Revenue
Stormrage’s SEO Growth Framework is designed to lift Black Era’s local visibility from 50% to a dominant position in the Bronx fashion market.
Audit & Analysis
Audit & Analysis – We’ll deep‑dive into Black Era’s current GBP, review profile, photo library, and competitor landscape, mapping out weak geo‑grid zones and identifying missing categories and GBP features.
Fix & Optimize
Fix & Optimize – Based on the audit, we’ll update the Business Profile with full category sets, add Q&A, product posts, and a booking button, and standardize NAP data across citations to improve proximity signals.
Content & Authority
Content & Authority – We’ll produce neighborhood‑specific landing pages and fashion‑focused blog posts that target “clothing store near me,” while launching a review acquisition campaign to increase the review count and velocity.
Local Signals & Reputation
Local Signals & Reputation – Fresh, high‑quality photos will be scheduled weekly, and we’ll encourage satisfied customers to leave 5‑star reviews, boosting Trust and Authority in the eyes of Google and potential shoppers.
Tracking & Strategy Refinement
Tracking & Strategy Refinement – Ongoing monitoring of visibility scores, ranking positions, and geo‑grid performance will guide quarterly adjustments, ensuring Black Era continuously outpaces the three local competitors.
Frequently Asked Questions About Ranking in Bronx, NY
Q: Why is Black Era’s clothing store in the Bronx only achieving a 50% visibility score for “clothing store near me”? A: The score reflects moderate presence across the local keyword, but gaps in secondary categories, limited fresh photos, and a slower review velocity keep the business from ranking higher, especially against the three nearby competitors.
Q: How can Black Era increase its 34 reviews to compete more effectively with other Bronx apparel retailers? A: Implement a review solicitation program encouraging customers to leave 5‑star feedback after each purchase, aim for at least 5 new reviews per month, and respond promptly to boost review velocity and overall trust.
Q: What specific Google Business Profile features is Black Era missing that could improve its local rankings? A: Black Era should add secondary categories like “Women’s Clothing Store,” enable Q&A, set up a “Book Appointment” button, and publish product posts to fully leverage GBP functionality.
Q: Which Bronx neighborhoods should Black Era target to improve its weak geo‑grid zones? A: Focus on under‑served areas such as Williamsbridge, East Tremont, and Pelham Bay by creating localized landing pages and Google Posts tailored to those zip codes.
Q: How does the presence of three competitors affect Black Era’s ability to rank for the keyword “clothing store near me” in the Bronx? A: A higher competitor density intensifies the need for stronger signals—more reviews, richer photo content, and optimized categories—to differentiate Black Era and capture a larger share of the 50% visibility.
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