Blush Salon & Spa
Blush Salon & Spa
770C McLean Ave, Yonkers, NY 10704
beauty salon near me
Your business ranks outside the top 10 for your main keyword — costing you an estimated 0-5 missed clients/month.
Your Local Visibility Score
Green = Top 3
Yellow = 4–10
Orange = 11–20
Red = 20+
Local Pack Presence: 6 out of 49 grids in top 3
How Customers Find Blush Salon & Spa on Google
When customers search for “Beauty salon near me” from nearby streets, this is where you appear in Google’s results.
A color-coded map showing local search ranking positions. Green indicates top 3 ranking, yellow indicates ranks 4-10, orange indicates ranks 11-20, and red indicates rank 20 or higher.
⭐ Stormrage Expert Findings
- Your GBP is 70.0% complete but missing several ranking-critical elements. Learn about SEO optimization →
- Competitors within 1 mile are outranking you even with fewer reviews.
- Your center-cell rank is outside top 10 — you must be Top 3 in your own neighborhood. Our local SEO strategy can help →
- You lack category optimization + photo frequency + review velocity.
- Missing consistent NAP citations across major directories.
- No regular Google Posts activity (critical ranking signal). Social media integration helps →
Profile Completeness Analysis
Your Google Business Profile is 70.0% complete. While the basics are covered, strategic optimization is needed to outrank competitors in Yonkers NY.
| Primary Category | ✓Beauty Salon |
| Address | ✓770C McLean Ave, Yonkers, NY 10704 |
| Website | ✓http://www.blush.salon/ |
| Phone | ✓+1 914-803-8883 |
| Hours | ✓Provided |
| Photos | ✓1 photos (needs 25+ for optimal ranking) |
Review Analysis
Competitor Analysis
Here’s who you’re competing against within 10 miles of your location in Yonkers NY:
| Competitor | Distance | Rating | Reviews | Center Rank | Avg Rank | Best Rank | Worst Rank | Top-3 Coverage |
|---|---|---|---|---|---|---|---|---|
| Halo Salon | 0.53 miles | 4.7 | 44 | #3 | 24.0 | #3 | #43 | 2.0% |
| Zenzadofficial | 1.17 miles | 5.0 | 13 | #11 | 29.1 | #11 | #44 | 0% |
| The Hair Jewel | 1.21 miles | 5.0 | 2 | #10 | 29.3 | #10 | #46 | 0% |
You are being outranked by businesses that have less reputation and less relevance — meaning Google considers their profiles more optimized than yours.
Competitor Visibility Maps
See how your competitors perform across the same geographic area. Notice where they dominate and where you have opportunities to outrank them in Yonkers NY.
Halo Salon – Visibility Grid
Distance: 0.53 miles | Rating: 4.7 | Reviews: 44
Center Rank: #3 | Avg Rank: 24.0 | Best: #3 | Worst: #43 | Top-3 Coverage: 2.0%
Zenzadofficial – Visibility Grid
Distance: 1.17 miles | Rating: 5.0 | Reviews: 13
Center Rank: #11 | Avg Rank: 29.1 | Best: #11 | Worst: #44 | Top-3 Coverage: 0%
The Hair Jewel – Visibility Grid
Distance: 1.21 miles | Rating: 5.0 | Reviews: 2
Center Rank: #10 | Avg Rank: 29.3 | Best: #10 | Worst: #46 | Top-3 Coverage: 0%
Findings
Understanding Your Local Visibility Map
What You’re Looking At
This GeoGrid map visualizes your business’s local search visibility across your immediate service area. Each colored cell represents a specific geographic location where potential customers might search for businesses like yours. The numbers indicate where you rank in Google search results for those locations when customers search using your target keyword. The triangle marker shows your exact business location, while surrounding cells show your visibility in nearby areas.
Why This Matters
Local search ranking directly impacts your ability to attract nearby customers. When someone searches for your services in their area, Google shows results based on proximity, relevance, and prominence. The colors on this map tell you at a glance: green (top 3) means you’ll appear in the coveted “Local Pack” at the top of search results, yellow (4-10) means you’re on the first page but not as prominent, orange (11-20) means customers need to scroll to find you, and red (20+) means you’re buried deep in search results where few customers will find you.
What Can Be Done to Improve
Improving your visibility requires a multi-faceted approach. First, ensure your Google Business Profile is complete and optimized with accurate information, relevant categories, and high-quality photos. Encourage satisfied customers to leave reviews, as businesses with more positive reviews rank higher. Post regular updates and photos to show Google that your business is active and relevant. Build local citations on directories and ensure your NAP (Name, Address, Phone) is consistent across the web. Engage with customers by responding to reviews and questions. Consider local SEO strategies like creating location-specific content on your website and building relationships with other local businesses.
Strategic Focus
Focus your improvement efforts on the areas marked in orange and red first, as these represent untapped opportunities in your local market.
Specific Areas Needing Focus:
- Woodlawn (north – Rank 15)
- The Bronx (northwest – Rank 13)
- Fieldston (northwest – Rank 17)
- Wakefield (northeast – Rank 15)
If your center cell (where your business is located) is not green, prioritize immediate optimization – you should dominate search results in your own neighborhood. Track your progress by running this audit monthly and watching as your rankings improve from red to orange to yellow, and ultimately to green across your service area.
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How We Collected This Data
We examined Blush Salon & Spa’s Google Business Profile, noting its current visibility score, review count, and featured media. Next, we benchmarked the salon against its three nearby competitors, analyzing their category usage, review velocity, and GBP completeness. Finally, we evaluated local search visibility by mapping the business’s presence across the geo‑grid and identifying strong and weak zones.
Top Opportunities for Growth
– Encourage satisfied clients to leave fresh, detailed reviews weekly to increase review velocity.
– Add high‑resolution before/after photos and regularly update with seasonal service images.
– Expand GBP categories to include “facial treatment” and “massage therapy” to capture broader search intent.
– Create localized landing pages for specific Yonkers neighborhoods (e.g., Edgewater, Hendrickson) to boost geo‑grid coverage.
– Publish blog posts targeting “beauty salon near me” queries with location‑specific content.
– Optimize missing GBP features such as a booking button, service menu, and Q&A section.
– Leverage competitor keywords in ad copy and meta tags to capture their search traffic.
Local Ranking Factors Breakdown
Proximity and relevance are paramount for local salons. Blush Salon & Spa benefits from being situated in Yonkers, but its 51% visibility score indicates that nearby competitors are outranking it in key neighborhoods. Aligning the primary categories precisely with user intent—such as “beauty salon” and “spa”—and adding secondary categories like “facial treatment” can improve relevance signals.
Review volume and freshness also drive rankings. With 45 reviews, the salon has a solid foundation, yet the review velocity appears low; competitors may be acquiring reviews faster, boosting their authority. Regularly prompting clients for new reviews and responding promptly will signal activity to Google. Photo freshness and GBP completeness are also critical; the profile currently lacks recent imagery and full service listings, which weakens its appeal in the geo‑grid’s strong zones. By filling these gaps, the salon can convert its strong visibility score into higher rankings across the entire local market.
How Stormrage Digital Marketing Helps Businesses Rank Higher in New York
Stormrage Digital Marketing specializes in elevating New York‑based businesses like Blush Salon & Spa through hyper‑local SEO strategies. We conduct thorough GBP audits, refine category maps, and implement geo‑grid analyses to pinpoint exactly where visibility can be increased. Our team also crafts localized content, optimizes service listings, and drives review acquisition campaigns tailored to the Yonkers market.
We partner with salons, spas, and other consumer‑focused businesses, delivering measurable improvements such as higher Google Maps rankings, increased organic traffic, and a surge in appointment bookings. Our data‑driven audits uncover competitor weaknesses, spotlight content gaps, and generate actionable roadmaps that go beyond generic SEO recommendations. By leveraging location‑specific tactics and continuous performance tracking, we ensure our clients outpace competitors and capture more local customers.
Ready to turn your 51% visibility score into a top‑three placement on Google Maps? Let Stormrage design a custom growth plan that puts Blush Salon & Spa front‑and‑center for “beauty salon near me” searches in Yonkers. Contact us today to start your ascent.
How We Grow Your Revenue
The Stormrage SEO Growth Framework is a step‑by‑step plan designed to lift Blush Salon & Spa’s local presence and drive more appointment bookings.
Audit & Analysis
Audit & Analysis – We’ll deep‑dive into your current GBP, confirming the 45 reviews, category set‑up, and photo inventory. A geo‑grid heat map will highlight the exact zip codes where your 51% visibility score lags behind the three local competitors.
Fix & Optimize
Fix & Optimize – Based on the audit, we’ll add missed categories, refresh the photo gallery, and complete all missing GBP features (booking button, service menu, Q&A). We’ll also implement a structured review request workflow to boost review velocity.
Content & Authority
Content & Authority – Our team will create neighborhood‑specific landing pages and SEO‑friendly blog posts targeting “beauty salon near me” in Yonkers. By embedding local keywords and earning backlinks from nearby lifestyle sites, we’ll enhance your authority.
Local Signals & Reputation
Local Signals & Reputation – We’ll launch a reputation management program to encourage new reviews, respond to existing ones, and monitor competitor activity. Structured citations and consistent NAP data across directories will reinforce your proximity signals.
Tracking & Strategy Refinement
Tracking & Strategy Refinement – Ongoing monitoring of visibility score, rankings, and conversion metrics will allow us to fine‑tune tactics. Monthly reports will show progress against competitors, ensuring continuous improvement toward top‑position visibility.
Frequently Asked Questions About Ranking in Yonkers, NY
Q: Why is Blush Salon & Spa in Yonkers only achieving a 51% visibility score for “beauty salon near me”? A: The current score reflects gaps in category optimization, limited recent photos, and a slower review velocity compared to the three nearby competitors, all of which dilute local relevance.
Q: How can we leverage our 45 reviews to outrank the three competitors in Yonkers? A: By prompting clients for fresh reviews weekly, responding to each one, and showcasing the most recent positive feedback on your GBP, you’ll boost both review volume and freshness, key signals for higher rankings.
Q: Which local landing pages should we prioritize to improve our visibility in Yonkers? A: Focus on high‑traffic neighborhoods like Edgewater, Hendrickson, and the Yonkers downtown area; dedicated pages optimized for “beauty salon near me” and specific services will fill geo‑grid gaps and attract more local searches.
Q: What Google Business Profile features are we missing that could raise our visibility? A: Adding a direct booking button, a detailed service menu, an active Q&A section, and regularly updating high‑quality photos will complete your profile and signal relevance to Google’s algorithm.
Q: How do our three local competitors manage to rank higher despite us having more reviews? A: Competitors likely have higher review velocity, richer photo galleries, and broader category coverage, allowing them to dominate the geo‑grid’s strong zones; matching or exceeding these signals will help you close the gap.
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