Cushion Factory - Australia's Favourite Cushion Company. See website for opening times

Name: Cushion Factory - Australia's Favourite Cushion Company. See website for opening times
Address: 115 Bridge Rd, Richmond, Victoria, 3121, AU
Telephone: +611300448297
Price range: $$
Rating: 4.9

Furniture Stores·115 Bridge Rd, Richmond, Victoria, 3121, AU

STORMRAGE

Digital Marketing

Online Visibility Report

Contact & Location

Business	Cushion Factory - Australia's Favourite Cushion Company. See website for opening times
Address	115 Bridge Rd, Richmond, Victoria, 3121, AU
Phone	+61 130 044 8297
Website	https://www.cushionfactory.com.au/
Category	Furniture Stores

Cushion Factory - Australia's Favourite Cushion Company. See website for opening times Reviews & Rating

★★★★★4.9111 Google reviews

Cushion Factory - Australia's Favourite Cushion Company. See website for opening times Map & Directions

Get Directions →

Cushion Factory - Australia's Favourite Cushion Company. See website for opening times Hours

Open today: Open 24 hours

Monday	Open 24 hours
Tuesday	Open 24 hours
Wednesday	Open 24 hours
Thursday (today)	Open 24 hours
Friday	Open 24 hours
Saturday	Open 24 hours
Sunday	Open 24 hours

These hours reflect the most recent public data we have. For the most current schedule, call or visit the business.

Cushion Factory - Australia's Favourite Cushion Company. See website for opening times Photos

Most recent photos pulled from the Google Business Profile for this report.

About Cushion Factory - Australia's Favourite Cushion Company. See website for opening times

Cushion Factory - Australia's Favourite Cushion Company. See website for opening times is a home improvement destination in Richmond, Victoria, where customers consistently praise the precision and craftsmanship behind every custom cushion. We observed that visitors value the extensive fabric library and appreciate how staff guide them through selections with patience and expertise — from initial showroom consultations to final delivery updates. The venue is known for exceeding expectations on fit and finish, turning precise measurements into heirloom-quality pieces that reflect individual style. Customers describe the experience as collaborative and reassuring, especially when navigating complex dimensions or unique design requests. This business thrives on attention to detail and clear communication, making it ideal for homeowners seeking tailored comfort solutions without compromise. Whether you’re refreshing a living room or outfitting an outdoor space, this venue suits discerning clients who prioritize quality over speed and expect their furnishings to feel uniquely theirs.

Keywords Cushion Factory - Australia's Favourite Cushion Company. See website for opening times Should Rank For

High-intent local searches Stormrage would target for Cushion Factory - Australia's Favourite Cushion Company. See website for opening times in Richmond, Victoria — ordered by likely conversion strength.

Keyword	Type	Intent
custom cushions Richmond VIC	hood	high
best cushion store near Bridge Rd	street	high
high quality cushions Richmond	hood	high
cushion factory near me	geo	high
top rated cushion shop Victoria	rating	high
custom made cushions near Bridge Rd	street	med
cushion store Richmond 3121	zip	med
premium fabric cushions Richmond	service	med
cushion factory Australia's Favourite Cushion Company Richmond	local	med
personalized cushions near me	geo	low

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Competitive Compass

The 3 closest same-category competitors within 5 miles of Cushion Factory - Australia's Favourite Cushion Company. See website for opening times, grouped by direction. Cards highlight the four most strategically important directions.

North0 competitors

No major competitors here — opportunity zone.

Northeast1 competitor

Bunnings Fairfield 3.9 mi 4.1★ (813)

East1 competitor

Bunnings Hawthorn 2.09 mi 4.1★ (2,282)

West1 competitor

Bunnings Port Melbourne 3.12 mi 4.2★ (2,956)

What reviewers are saying

Themes from recent Google reviews

90% positive · 5% neutral · 5% negative

exceptional servicediverse fabric optionshigh craftsmanshipquick turnaround time

Competitor Comparison

How Cushion Factory - Australia's Favourite Cushion Company. See website for opening times stacks up against same-category home improvement store within ~15 miles, by Google review volume. Bar length = review count; rating shown at right.

Bunnings Port Melbourne

2,956 rev · 4.2★

Bunnings Springvale

2,793 rev · 4.3★

Bunnings Epping

2,513 rev · 4.2★

Bunnings Thomastown

2,322 rev · 4.2★

Bunnings Hawthorn

2,282 rev · 4.1★

Bunnings Broadmeadows

2,267 rev · 4.0★

Bunnings Nunawading

2,264 rev · 4.2★

Bunnings Sunshine

2,124 rev · 4.0★

Cushion Factory - Australia's Favourite Cushion Company. See website for opening times ranks #9 of 9 nearby home improvement store by review volume, with a stronger rating than the local average of 4.2★ (its own rating: 4.9★). The main gap is review count, not review quality — growing review velocity is the clearest lever to become more competitive locally.

Online Visibility Scorecard

Six dimensions of how Cushion Factory - Australia's Favourite Cushion Company. See website for opening times shows up — and converts — in local search, scored from public Google Business Profile signals and the website. This is a listing-quality measure — not a live local-pack ranking; a full 49-cell GeoGrid rank scan is available on request.

Overall visibility score

out of 100

Grade B+

Profile Completeness

How fully the public Google Business Profile is filled out.

Needs work

Reputation

Star rating and review volume — the strongest first impression in search.

Strong

Freshness

Recent activity signals — posts, photos, and up-to-date hours.

Needs work

Content & SEO

On-listing content depth: schema, description, keywords, media.

Strong

Competitor Standing

How this profile stacks against a typical local competitor in the category.

Strong

Conversion Readiness

How easily a searcher can take action — call, book, or visit.

Strong

Want your real local-pack position across a 49-cell grid? Request a full rank scan.

Findings for Cushion Factory - Australia's Favourite Cushion Company. See website for opening times

Observations from your public ranking signals — every line is derived from data already on your Google Business Profile or in the public local pack.

Google Business Profile is 66% complete

Profile signals are competitive with top-3 local-pack winners. Ranking gap (if any) is now driven by review velocity + active engagement, not profile fields.

4.9★ rating (111 reviews)

At the high end for Home improvement store. Google weights this as a positive ranking signal. Score erodes only if recent reviews trend down.

Target keyword: "home improvement store near me"

This is the highest-intent local search for Home improvement store in Richmond, Victoria. Local-pack ranking for this term is the single largest lever on monthly inbound volume.

How Stormrage Helps Home improvement store Operators in Richmond

Local home improvement store marketing is a rank-by-data game. The 4.9★ rating from 111 reviews puts Cushion Factory - Australia's Favourite Cushion Company. See website for opening times above the category median — the three moves with measurable lift are: claim and complete the Google Business Profile, build NAP-consistent citations toward top-3 local-pack parity, and grow monthly review velocity. Each one compounds on the previous; skipping one wastes the others.

Stormrage runs all three as a single workstream and tracks rank-position movement weekly with transparent case-study reporting. If Cushion Factory - Australia's Favourite Cushion Company. See website for opening times would rather book the calls than do the homework, that’s exactly what we do — the contact form below connects directly to a strategist within 24 hours.

Ready to Dominate Local Search?

These gaps compound — claim, website, photos, and review velocity each lift the others, and skipping one wastes the rest. Stormrage runs the full sequence for home improvement store operators in Richmond, Victoria and reports the rank-position lift weekly. Reach us at stormrage.nyc or (646) 450-7178.

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