Most recent photos pulled from the Google Business Profile for this report.
About Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials)
Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) operates in the beauty salon category in Brooklyn and has accumulated 507 Google reviews at an average rating of 4.7/5. For most discovery happening in this category, that rating-and-volume pair is the single strongest first impression — searchers see the stars before they see anything else, and the review volume signals how many real customers stand behind the average. The business has clearly built a base of recurring customers, and the public-facing reputation reflects the kind of consistency that turns one-time visitors into regulars in this industry.
The business maintains its own web presence at http://www.excellenceeyebrowthreading.com, which matters more for beauty salon operators than many realize — Google increasingly cross-references the website's content, schema markup, and reputation back into the Business Profile's local-pack ranking, so a thin or stale site can quietly cap the profile's visibility even when the GBP itself is well-tended. This audit measures where Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) currently ranks in local search for the keywords that matter to its category, identifies the gaps between the present footprint and what the top competitors are doing, and lays out the specific moves that would lift the listing further into the local pack.
Keywords Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) Should Rank For
High-intent local searches Stormrage would target for Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) in Brooklyn, New York — ordered by likely conversion strength.
The 20 closest same-category competitors within 5 miles of Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials), grouped by direction. Cards highlight the four most strategically important directions.
Same-category businesses in Plus Code area 87G8M3 (covering Brooklyn · Ridgewood · Flushing) — a 5.5 km × 5.5 km neighborhood. Ranked #1 → #75 by rating and review volume.
How Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) stacks up against same-category beauty salon within ~15 miles, by Google review volume. Bar length = review count; rating shown at right.
Amaryllis House of Beauty
2,550 rev · 4.9★
Bon Bon Salon
2,363 rev · 4.9★
Waxing & Threading Spa
2,035 rev · 5.0★
Delacqua Salon & Spa
1,977 rev · 4.8★
Maison de MI Salon | Korea…
1,609 rev · 4.8★
Elite Salon & Spa
1,398 rev · 4.9★
Unique Shape Brows Threadi…
925 rev · 4.7★
Organic Caviar Keratin by …
899 rev · 5.0★
Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) ranks #9 of 9 nearby beauty salon by review volume, with a lower rating than the local average of 4.9★ (its own rating: 4.7★). The main gap is review count, not review quality — growing review velocity is the clearest lever to become more competitive locally.
Demographics of your service area
US Census Bureau, ACS 5-year · ZCTA 11206
Total population
89,949
Median household income
$51,507
Households with kids
28.8%
Bachelor's or higher
32.9%
Online Visibility Scorecard
Six dimensions of how Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) shows up — and converts — in local search, scored from public Google Business Profile signals and the website. This is a listing-quality measure — not a live local-pack ranking; a full 49-cell GeoGrid rank scan is available on request.
80
Overall visibility score
out of 100
Grade A-
Profile Completeness
How fully the public Google Business Profile is filled out.
Needs work
Reputation
Star rating and review volume — the strongest first impression in search.
Strong
Freshness
Recent activity signals — posts, photos, and up-to-date hours.
Findings for Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials)
Observations from your public ranking signals — every line is derived from data already on your Google Business Profile or in the public local pack.
✓
Google Business Profile is 66% complete
Profile signals are competitive with top-3 local-pack winners. Ranking gap (if any) is now driven by review velocity + active engagement, not profile fields.
★
4.7★ rating (508 reviews)
At the high end for Beauty salon. Google weights this as a positive ranking signal. Score erodes only if recent reviews trend down.
⌖
Target keyword: "beauty salon near me"
This is the highest-intent local search for Beauty salon in Brooklyn, New York. Local-pack ranking for this term is the single largest lever on monthly inbound volume.
How Stormrage Helps Beauty salon Operators in Brooklyn
Local beauty salon marketing is a rank-by-data game. The 4.7★ rating from 508 reviews puts Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) above the category median — the three moves with measurable lift are: claim and complete the Google Business Profile, build NAP-consistent citations toward top-3 local-pack parity, and grow monthly review velocity. Each one compounds on the previous; skipping one wastes the others.
Stormrage runs all three as a single workstream and tracks rank-position movement weekly with transparent case-study reporting. If Excellence Eyebrows Threading (Specialize in Waxing, Sugaring, Eyelashes, Brow lamination, Lash Lift , Microblading, Facials) would rather book the calls than do the homework, that’s exactly what we do — the contact form below connects directly to a strategist within 24 hours.
Ready to Dominate Local Search?
These gaps compound — claim, website, photos, and review velocity each lift the others, and skipping one wastes the rest. Stormrage runs the full sequence for beauty salon operators in Brooklyn, New York and reports the rank-position lift weekly. Reach us at stormrage.nyc or (646) 450-7178.
