Link Profile
- Referring domains
- 10,522
- Followed (dofollow)
- 8,855
- Nofollow ref. domains
- 1,984
- Unique referring IPs
- 9,983
- Unique subnets
- 2,928
- Total backlinks
- 1,448,383
- Followed backlinks
- 1,376,614
- Nofollow backlinks
- 71,769
- Redirect backlinks
- 292
Pottery Barn Kids
STORMRAGE
Digital Marketing
Local SEO Audit Report
Contact & Location
| Business | Pottery Barn Kids |
|---|---|
| Address | 1311 2nd Ave, New York, New York, 10065 |
| Phone | +1 212-879-4746 |
| Website | https://www.potterybarnkids.com/stores/us-ny-new-york-69th-and-2nd-ave/ |
| Category | Children's furniture store |
About Pottery Barn Kids
Pottery Barn Kids is a children's furniture store in New York, New York. Stormrage tracked this establishment as part of our local SEO competitive audit for the children's furniture store category in New York. The business is included in our directory because it represents a relevant data point in the local search landscape — its category, location, and visibility profile are factors searchers in the area encounter when looking for similar services. Detailed competitive analysis and ranking opportunities are covered in the SEO Audit section below.
Search Engine Signals
Public footprint as indexed by major search-engine crawlers — third-party crawl data.
Organic Keyword Coverage
- Total keywords ranked for
- 57,230
- Top 10 (positions 1–10)
- 44,533
- Positions 1–3
- 13,156
- Positions 4–10
- 31,377
- Positions 11–20
- 10,214
- Positions 21–50
- 2,322
- Positions 51+
- 161
Geographic Relevance
Primary traffic country: US
Outbound Footprint
- Internal links on site
- 825,249
- Domains linked to (followed)
- 44
- Domains linked to (all-time)
- 51
- Outbound links (followed)
- 844,022
- Outbound links (all-time)
- 923,691
Link and keyword data sourced from a third-party crawler. Figures may differ from your own analytics or live SERPs.
Keywords Pottery Barn Kids Should Rank For
High-intent local searches Stormrage would target for Pottery Barn Kids in New York, New York — ordered by likely conversion strength.
| Keyword | Type | Intent |
|---|---|---|
| Children's furniture store near me | local | high |
| Children's furniture store New York, New York | geo | high |
| Children's furniture store New York | geo | high |
| Children's furniture store 10065 | zip | med |
| Children's furniture store near 2nd Ave | street | med |
| Children's furniture store services New York | service | med |
| Children's furniture store in New York | geo | high |
| reviews Children's furniture store New York | local | med |
| hours Children's furniture store New York | local | low |
| phone number Children's furniture store New York | local | low |
Want Stormrage to build a ranking plan for these? Get a free strategy call →
Map & Directions
Your business ranks outside the top 10 for "children's furniture store near me" — costing you an estimated 10-20 missed clients/month in New York, New York.
This Pottery Barn Kids store has really cute, but pricey, furniture and decor for a stylish nursery or kid’s room.
Your Local Visibility Score
Green = Top 3
Yellow = 4–10
Orange = 11–20
Red = 20+
71%
Local Visibility
(Needs Improvement)
Full 49-cell GeoGrid ranking analysis available in your private report — request below.
Stormrage Expert Findings
- Your Google Business Profile is 71% complete based on visible signals. Learn about SEO optimization →
- Competitors in New York, New York may be outranking you with better category targeting and review velocity.
- To dominate "children's furniture store near me" searches you need consistent NAP citations + active Google Posts. Our local SEO strategy can help →
- Photo frequency, review velocity, and Q&A optimization are the highest-impact missing levers.
- Missing structured links from local directories and authoritative neighborhood sites.
- No regular Google Posts activity is a documented ranking-signal loss. Social media integration helps →
Understanding Your Local Visibility
How to read this audit
What You're Looking At
This audit visualizes Pottery Barn Kids's local search visibility. The map embedded above shows your exact business location, but Google's local pack ranking depends on much more — proximity, relevance, prominence, review velocity, and category alignment.
Why This Matters
Local search ranking directly impacts your ability to attract nearby customers. When someone searches "children's furniture store near me" in New York, New York, Google ranks the most optimized profiles in the top 3 "Local Pack" results — getting 80% of all clicks.
What Can Be Done to Improve
Optimize your Google Business Profile completely, post weekly updates, generate 10+ new reviews per quarter, ensure NAP consistency across directories, and build local backlinks. Stormrage handles all of this systematically. See our local SEO services →
Ready to Dominate Local Search?
These gaps compound — claim, website, photos, and review velocity each lift the others, and skipping one wastes the rest. Stormrage runs the full sequence for children's furniture store operators in New York, New York and reports the rank-position lift weekly. Reach us at stormrage.nyc or (646) 450-7178.
How Stormrage Helps Children's furniture store Operators in New York
Local children's furniture store marketing is a rank-by-data game. the three moves with measurable lift are: claim and complete the Google Business Profile, build NAP-consistent citations to top-3 local-pack parity, and engineer monthly review velocity from 1–2 to 6–10. Each one compounds on the previous; skipping one wastes the others.
Stormrage runs all three as a single workstream and tracks rank-position movement weekly with transparent case-study reporting. If Pottery Barn Kids would rather book the calls than do the homework, that’s exactly what we do — the contact form below connects directly to a strategist within 24 hours.
Get Your Free Local SEO Consultation
Ready to improve your rankings? Fill out the form below and we'll be in touch within 24 hours.
Follow Pottery Barn Kids on Social