What are The Central Club Hotel's hours?

The Central Club Hotel's hours are: Monday 12–8:30 PM; Tuesday 12–8:30 PM; Wednesday 12–11:30 PM; Thursday 12–11:30 PM; Friday 12 PM–3 AM; Saturday 12 PM–3 AM; Sunday Closed.

How is The Central Club Hotel rated?

The Central Club Hotel has a 4.3-star rating from 124 Google reviews.

Where is The Central Club Hotel located?

The Central Club Hotel is located in Richmond VIC 3121, VIC.

What is The Central Club Hotel's phone number?

You can reach The Central Club Hotel at +61 3 9428 6819.

Does The Central Club Hotel have a website?

Yes — The Central Club Hotel's website is https://www.facebook.com/centralclubhotel/.

The Central Club Hotel — Hours · Reviews · Directions

Name: The Central Club Hotel
Address: 293 Swan St, Richmond VIC 3121, VIC, 3121, AU
Telephone: +61394286819
Price range: $$
Rating: 4.3

Bars, Pubs, Music Venues·293 Swan St, Richmond VIC 3121, VIC, 3121, AU

STORMRAGE

Digital Marketing

Online Visibility Report

Contact & Location

Business	The Central Club Hotel
Address	293 Swan St, Richmond VIC 3121, VIC, 3121, AU
Phone	+61 3 9428 6819
Website	https://www.facebook.com/centralclubhotel/
Categories	Bars, Pubs, Music Venues
Plus Code	`52F3+H5 Richmond VIC 3121, VIC` ✓

The Central Club Hotel Reviews & Rating

★★★★☆4.3124 Google reviews

The Central Club Hotel Map & Directions

Get Directions →

The Central Club Hotel Hours

Open today: 12–11:30 PM

Monday	12–8:30 PM
Tuesday	12–8:30 PM
Wednesday	12–11:30 PM
Thursday (today)	12–11:30 PM
Friday	12 PM–3 AM
Saturday	12 PM–3 AM
Sunday	Closed

These hours reflect the most recent public data we have. For the most current schedule, call or visit the business.

The Central Club Hotel Photos

Most recent photos pulled from the Google Business Profile for this report.

About The Central Club Hotel

The Central Club Hotel, a pub nestled in Richmond VIC 3121, has long served as a beating heart of Melbourne’s live music culture. We observed that its enduring appeal stems from a blend of vintage character and modern sound engineering — the stage is generously proportioned, paired with an analog PA system that delivers rich, tactile audio. Patrons describe performances here as visceral, not just auditory, thanks to thoughtful acoustics and lighting that amplify the energy of each act. The business consistently curates a rotating roster of homegrown talent, reinforcing its role as a champion of local musicians across genres. Customers often highlight the thoughtful beverage selection, particularly the curated red wines that set this venue apart from standard music pubs. Food is no afterthought — dishes are crafted with care and frequently praised for their flavor and portion size, making evenings here feel complete. Service staff, including regulars like Sonja, are noted for their genuine warmth and attentiveness, contributing to an atmosphere that feels more like a gathering among friends than a transactional night out. The establishment is known for balancing nostalgia with contemporary comfort, drawing in crowds who appreciate both history and high-quality execution. This venue suits those seeking authentic live entertainment without sacrificing culinary or service standards. Whether you’re a longtime local or a visitor exploring Richmond’s cultural pulse, they offer a rare combination of sonic richness, hospitality, and curated indulgence — all within walking distance of the area’s vibrant streets.

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Keywords The Central Club Hotel Should Rank For

High-intent local searches Stormrage would target for The Central Club Hotel in Richmond VIC 3121, VIC — ordered by likely conversion strength.

Keyword	Type	Intent
pub near Swan St	street	high
pubs in Richmond	hood	high
pub Richmond VIC	local	high
hotel pub Richmond	hood	high
bars near Swan St	street	med
pubs near me	local	med
place to drink Richmond	hood	med
local pub 3121	zip	med
Swan St pub	street	high
tavern Richmond VIC	local	low

Want Stormrage to build a ranking plan for these? Get a free strategy call →

Competitive Compass

The 20 closest same-category competitors within 5 miles of The Central Club Hotel, grouped by direction. Cards highlight the four most strategically important directions.

North6 competitors

Studley Park Boathouse 1.74 mi 4.3★ (3,483)
The Park Hotel 1.64 mi 4.7★ (1,020)
The National Hotel 1.05 mi 4.5★ (920)

Northeast2 competitors

Royston Hotel 0.88 mi 4.7★ (1,577)
Bridge Hotel 0.7 mi 4.4★ (1,312)

West3 competitors

Corner Hotel 0.56 mi 4.4★ (3,872)
Richmond Club Hotel 0.53 mi 4.2★ (1,693)
The Precinct Hotel 0.64 mi 4.1★ (1,499)

Northwest5 competitors

Builders Arms Hotel 1.81 mi 4.3★ (1,604)
Grace Darling Hotel 1.81 mi 4.2★ (1,317)
The Aviary Hotel 1.25 mi 4.4★ (718)

Your Service Grid

Same-category businesses in Plus Code area 4RJ752 (covering Hawthorn VIC 3122 · Richmond VIC 3121 · Kew VIC 3101) — a 5.5 km × 5.5 km neighborhood. Ranked #1 → #12 by rating and review volume.

Rank	Business	Rating	Reviews	Reach
#1	Studley Park Boathouse	4.3★	3,483	35.1
#2	Royston Hotel	4.7★	1,577	34.6
#3	Auburn Hotel	4.3★	2,379	33.4
#4	Bridge Hotel	4.4★	1,312	31.6
#5	The National Hotel	4.5★	920	30.7
#6	The Grand Hotel Richmond	4.5★	881	30.5
#7	The Hawthorn Hotel	4.2★	1,400	30.4
#8	Toorak Hotel	4.4★	625	28.3
#9	Carlton Brewhouse	4.6★	393	27.5
#10	Tower Hotel, Hawthorn East	3.8★	377	22.6

The #1 competitor in this grid has 1.7× the reach of The Central Club Hotel.

What reviewers are saying

Themes from recent Google reviews

95% positive · 5% neutral · 0% negative

Live musicStaff hospitalityDrink selectionHistorical ambiance

Competitor Comparison

How The Central Club Hotel stacks up against same-category pub within ~15 miles, by Google review volume. Bar length = review count; rating shown at right.

Young and Jacksons

4,681 rev · 4.2★

The Boatbuilders Yard

4,357 rev · 4.3★

Anglers Tavern

3,953 rev · 4.1★

Corner Hotel

3,872 rev · 4.4★

Mail Exchange Hotel

3,588 rev · 4.2★

Studley Park Boathouse

3,483 rev · 4.3★

The Cornish Arms Hotel

3,301 rev · 4.4★

The Mitre Tavern

3,290 rev · 4.4★

The Central Club Hotel ranks #9 of 9 nearby pub by review volume, with a rating in line with the local average of 4.3★ (its own rating: 4.3★). The main gap is review count, not review quality — growing review velocity is the clearest lever to become more competitive locally.

Online Visibility Scorecard

Six dimensions of how The Central Club Hotel shows up — and converts — in local search, scored from public Google Business Profile signals and the website. This is a listing-quality measure — not a live local-pack ranking; a full 49-cell GeoGrid rank scan is available on request.

Overall visibility score

out of 100

Grade B+

Profile Completeness

How fully the public Google Business Profile is filled out.

Strong

Reputation

Star rating and review volume — the strongest first impression in search.

Strong

Freshness

Recent activity signals — posts, photos, and up-to-date hours.

Needs work

Content & SEO

On-listing content depth: schema, description, keywords, media.

Strong

Competitor Standing

How this profile stacks against a typical local competitor in the category.

Needs work

Conversion Readiness

How easily a searcher can take action — call, book, or visit.

Strong

Want your real local-pack position across a 49-cell grid? Request a full rank scan.

Findings for The Central Club Hotel

Observations from your public ranking signals — every line is derived from data already on your Google Business Profile or in the public local pack.

Google Business Profile is 86% complete

Profile signals are competitive with top-3 local-pack winners. Ranking gap (if any) is now driven by review velocity + active engagement, not profile fields.

4.3★ rating (124 reviews)

Near category median. Top-3 local-pack winners typically sit 4.5★+. Every fresh 5-star review compounds; every fresh 1-star nullifies several.

Target keyword: "pub near me"

This is the highest-intent local search for Pub in Richmond VIC 3121, VIC. Local-pack ranking for this term is the single largest lever on monthly inbound volume.

How Stormrage Helps Pub Operators in Richmond VIC 3121

Local pub marketing is a rank-by-data game. The 4.3★ rating from 124 reviews puts The Central Club Hotel near the category median — the three moves with measurable lift are: claim and complete the Google Business Profile, build NAP-consistent citations toward top-3 local-pack parity, and grow monthly review velocity. Each one compounds on the previous; skipping one wastes the others.

Stormrage runs all three as a single workstream and tracks rank-position movement weekly with transparent case-study reporting. If The Central Club Hotel would rather book the calls than do the homework, that’s exactly what we do — the contact form below connects directly to a strategist within 24 hours.

Ready to Dominate Local Search?

These gaps compound — claim, website, photos, and review velocity each lift the others, and skipping one wastes the rest. Stormrage runs the full sequence for pub operators in Richmond VIC 3121, VIC and reports the rank-position lift weekly. Reach us at stormrage.nyc or (646) 450-7178.

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