TOMA
Contact & Location
| Business | TOMA |
|---|---|
| Address | TOMA/440 Murray St, Perth, WA, 6000 |
| Phone | +611-800-763253 |
| Website | Not provided |
| Categories | Steakhouses Restaurants, Gastropubs Restaurants, Australian Restaurants |
Map & Directions
Hours
Open today: 05:00AM - 10:00PM
These hours reflect the most recent public data we have. For the most current schedule, call or visit the business.
About TOMA
TOMA operates in the steakhouses restaurants category in Perth, and the Google Business Profile is still building its review base. For a category this competitive, the first 25 reviews are the most consequential — they are what give the listing enough social proof to start ranking on the geo-modifier searches that turn into walk-in or phone-call customers.
No website is listed on the Google Business Profile. For steakhouses restaurants operators that's a meaningful gap: roughly 30-40% of high-intent searchers click through to the website rather than calling or driving directly, and without a site those visitors land at a competitor's page instead. Just as importantly, Google can't cross-reference the profile against a domain it doesn't have, which trims the ranking signals available. This audit measures where TOMA currently ranks, identifies the gaps between the present footprint and what the top competitors are doing, and lays out the specific moves that would lift the listing further.
Photos
Keywords TOMA Should Rank For
High-intent local searches Stormrage would target for TOMA in Perth, WA — ordered by likely conversion strength.
| Keyword | Type | Intent |
|---|---|---|
| steakhouse near TOMA/440 Murray St Perth | street | high |
| best steak dinner Perth CBD | geo | high |
| Murray St steakhouse TOMA | street | high |
| prime rib restaurant near me | geo | high |
| TOMA steakhouse 6000 | zip | high |
| Perth CBD steakhouse for date night | geo | high |
| Murray St restaurants with steak specials | street | med |
| steakhouse near Perth city center | geo | med |
| TOMA/440 Murray St restaurant menu | street | med |
| Perth steakhouse with wine pairings | geo | med |
Want Stormrage to build a ranking plan for these? Get a free strategy call →
Your business ranks outside the top 10 for "steakhouses restaurants near me" — costing you an estimated 10-20 missed clients/month in Perth, WA.
Your Local Visibility Score
Full 49-cell GeoGrid ranking analysis available in your private report — request below.
Stormrage Expert Findings
- TOMA’s Google Business Profile lacks detailed descriptions of its steak cuts and gastropub fare, hindering discovery for specific menu searches.
- Several Perth steakhouses and gastropubs consistently rank higher in the local pack, indicating strong competitor SEO strategies needing analysis.
- Currently, TOMA does not appear in the top three results for common steakhouse searches in Perth, suggesting a low local pack ranking.
- Competitors upload fresh photos and garner reviews weekly, while TOMA’s visual content and review acquisition appear less frequent.
- Inconsistent name, address, and phone number formatting across online directories could negatively impact TOMA’s local search visibility.
- TOMA is not actively utilizing Google Posts to promote specials, events, or menu updates, missing opportunities for increased engagement.
Findings
Understanding Your Local Visibility Map
What You're Looking At
This audit visualizes TOMA's local search visibility. The map embedded above shows your exact business location, but Google's local pack ranking depends on much more — proximity, relevance, prominence, review velocity, and category alignment.
Why This Matters
Local search ranking directly impacts your ability to attract nearby customers. When someone searches "steakhouses restaurants near me" in Perth, WA, Google ranks the most optimized profiles in the top 3 "Local Pack" results — getting 80% of all clicks.
What Can Be Done to Improve
TOMA, as a steakhouse and gastropub in Perth, Western Australia, should prioritize Google Business Profile optimization this month, focusing on high-quality photos of both food and the restaurant's ambiance. Encourage recent diners to leave detailed Google reviews mentioning specific dishes and the gastropub atmosphere to improve local ranking for relevant searches. Actively respond to all reviews – positive and negative – showcasing excellent customer service and building trust within the Perth dining community. See our local SEO services →
Ready to Dominate Local Search?
Stormrage Digital Marketing expertly resolves the SEO issues identified in this audit, driving increased visibility and customers to TOMA in Perth. Get a custom local-SEO plan.
How Stormrage Helps Steakhouses Restaurants Operators in Perth
For steakhouses restaurants operators, three signals dominate the local pack: a fully-claimed and tightly-maintained Google Business Profile, NAP-consistent citations across the directory ecosystem, and a steady cadence of fresh reviews. Each of those signals is its own multi-step workflow, and most local businesses end up with two of the three in decent shape and a third that quietly caps their visibility. The audit data for TOMA flags no website listed on the Google Business Profile, which removes a key cross-reference Google uses for ranking and diverts 30-40% of high-intent traffic to competitors. Every one of those is a known ranking lever — addressing them is not about guesswork, it's about a sequenced operational plan that touches the profile, the website, the citation graph, and the review pipeline in the right order so each lift compounds into the next.
Stormrage closes these gaps as a single weekly cadence: we claim and verify the profile if needed, push the citation graph into NAP consistency across the directories Google still trusts, stand up a review-acquisition workflow that captures and routes happy customers to the Google review form, and produce or refresh the website assets the profile needs to cross-reference. Throughout, you get rank-position reporting so you see exactly which keywords moved week-over-week and which still need more work. To get a tailored plan covering each of the gaps TOMA's audit surfaced, please reach out using the contact form below.
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