Local search engine optimization, unlike traditional SEO, focuses on improving a company’s searchability in the local community. Local search engine optimization focuses on “near me” and geo-specific queries. Google’s mission is to increase your brand exposure beyond your storefront and make potential customers aware of your presence in the local internet community.
The name and address of your business are cited on another website as a local SEO reference. Our Google My Business specialists at Stormrage utilize high-quality third-party resources to develop local citations for your company.
Your website will also be seen in Google search results when people type your name and location into the search box. We link your brand to regional business directories including Angie’s List, FourSquare, MojoPages, and Yelp. Our local SEO New York agency also verifies specialized databases depending on your industry and submits your company information to maintain complete management of
Small and medium-sized enterprises (SMBs), brick-and-mortar businesses, and multi-location companies in a geographic location are all targets of local SEO.

New York Local Search Engine Optimization

ON-PAGE SEO

Local SEO Audit
OFF-PAGE SEO

Keyword Research

Online Reputation Management (ORM)

Local Link Building

E-commerce SEO
Local Business Advertising

Business Citation Management

NYC Local SEO Ranking Factors
- Distance
When Google calculates the results for a certain search, distance is a crucial element. Our New York City SEO agency ensures that your business is correctly optimized so that customers know where you are and how to get in touch with you. If they are closer, your company will most likely appear on their search engine result page (SERP).
- Local Citations & Reviews
Google looks for local citations and reviews to increase online visibility. They want to show results that are relevant, useful, and trustworthy to the searcher’s search query. When you create good content that is also helpful to your target audience, people will share it with their friends. This adds legitimacy to your services in the eyes of Google.
- Local Landing Pages & Website
It is a good idea for your company to have a local landing page. This would be a webpage that has been optimized with the intent of catching the attention of searchers who live relatively close to you. It should provide more information about your business and offer coupons or discounts to locals as an incentive to do business with you.
Having a local landing page will give your business a greater chance of appearing on the first page of Google’s results for nearby searches. You can also have a website that targets people from certain areas, but if they are not using the right keywords and phrases, it may not rank as high as another local landing page. Stormrage SEO agency make sure that does not happen to you.
- Map Listings & Location
Since a map listing tells a potential customer exactly where you are, it is very important to have your company’s information listed on Maps. It is also a good idea to have links from several of your site’s pages that promotes your work or services.
- Relevance
As stated before, your local listing should be as relevant as possible to what someone is searching for. This is referred to as relevance, and the greatest approach to get Google interested in your company is to create a thorough business description. Our NYC SEO experts will create relevant content marketing that promote your business higher in the local search results.
- Prominence
Prominence is a ranking factor for SEO because it helps the customer decide to buy from you. Having an online presence catches their attention and convinces them that they want to buy your product or service. Prominence is also an indication of how popular the company will be among its community, which influences rankings even further. Get a quote from the best SEO marketing agency located in New York.
Professional Tools for New York Local SEO Services
Business directories
Google Analytics Reports
Local Digital Marketing Services
Local link building
FAQ's About Ranking in New York Locally
Yes, local SEO is definitely important for your business. It can help you acquire and retain more customers — sooner. If local SEO is not currently a priority in your marketing plan, it should be!
Search engines rely on keywords, geographical location and other identifying information to direct your searchers to the most relevant pages. You can also optimize your site for local SEO using specific tags that will tell search engines what part of the country you are in so they know which pages to link users to. This is a very important step because if Google doesn’t think your website is relevant it will not be listed in the local searches.
Yelp for example uses a unique process to measure authority which includes things like number of reviews, a clean business profile and a history of quality service etc. When you use Yelp as part of your local SEO strategy it helps display your business on the map more prominently.
A local SEO campaign won’t cost a fortune. Typically the prices range from $1500 to $3000 depending on what your business goals are and how big is your market area.
People in different locations are all searching for the same thing – information on your website. If you have a strong online presence, it will help you fight against the bigger players and remain competitive in your market area.