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Pay Per Click (PPC) Management | Stormrage

Pay Per Click (PPC) Management

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PPC Marketing

We house dedicated paid search specialists who fuel up on coffee and manage your ad campaigns on the most complex platforms like Google Ads and Microsoft Ads (formerly Bing Ads).
  • Campaign Management
  • Competitive Bidding
  • Market Research
  • Marketing Cost
  • The top three SERP spots receive 46 percent of clicks (WordStream)
  • More than 167 billion monthly searches are conducted on Google (Search Engine Land)
  • PPC is a maintenance-free method of advertising.
  • Paid search gives you additional information about your visitors.
  • The conversion rate for PPC clicks is 1.5 times greater than that of organic search clicks (Moz).
  • SEM allows you to reach local people online.
  • Google gets more than 167 billion monthly searches (Search Engine Land)
  • PPC does not require constant maintenance and attention
  • Paid search allows better tracking
  • PPC clicks convert at 1.5X the rate of organic search clicks (Moz)
  • SEM allows you to target local communities online

Pay Per Click Advertising Agency

Depending on your goals, there are a variety of different types of pay per click advertising campaigns that may assist you in building your online presence and marketing your products to the appropriate audience. Our PPC advertising agency collaborates with your team to determine the most effective PPC ads for your sales funnel.

Search Ads
The most frequent kind of sponsored search advertising is search advertising. Search advertisements appear to prospects who are looking for goods or services in your industry or brand on the internet. These pay per click advertisements are appropriate for short sales cycles and one-time campaign marketing initiatives. To businesses wanting to generate strong, high-quality leads from new customers, our pay per click advertising agency suggests search advertising as a method to create leads.
Google Shopping Ads
Shopping-related advertising, such as Google Shopping Ads, are best for eCommerce sites that have a large amount of items. These PPC ads appear in a carousel above or beside the primary Google search results and allow consumers to see products and pricing on Google SERP before they click on any website. This implies every click you pay for has a greater chance of converting, assuming your target customers have already looked at all product options on Google Shopping ads. Ecommerce businesses looking to reach consumers with clear buying intent should utilize Google Shopping ads.
Display Ads
Display advertising is highly effective in reaching out to over 90% of internet users. Display advertisements appear on partner websites operated by Google, focusing on visitors to sector-related websites. To catch the attention of online consumers and persuade them to take action, display advertising emphasizes visuals and text. Businesses with lengthy sales cycles and niche or luxury customers should use display advertising, according to our pay per click advertising agency.
Remarketing Ads
Remarketing is a powerful approach to reach high-converting consumers and enhance your takings. Remarketing advertising remind visitors who have previously visited your website to return and encourage them to convert. Because there is less competition and highly targeted consumer segments, remarketing is considerably less expensive than search advertising. Our PPC marketing agency utilizes creative PPC ad formats and extensions in order to deliver impressive outcomes with your PPC campaign.
Gmail Sponsored Promotions (GSP)
GSP allows you to reach interested leads directly in their inbox, which is an efficient approach to get direct response leads. GSP enables you to target prospects who are eager to hear from you right away. Unlike YouTube advertisements, GSP contains a click-to-call option that allows potential customers to contact you and convert at any stage of your sales funnel. PPC specialists at our firm create customizations for your GSP so that it may optimize its targeting capabilities and produce high-quality clicks.
Local Services Ads
The term "local service advertising" refers to pay-per-lead advertisements. This implies that you won't have to pay for clicks that don't result in leads. Only a few markets are covered by local services advertising, such as HVAC firms, electricians, plumbers, and locksmiths. We work with local service providers to promote their businesses to their target audiences via our PPC firm.
In-stream Ads
In-stream ads are also known as YouTube advertising. These are pay-per-click advertisements that show on Google search results, YouTube videos, and video partners on the Display Network. In-stream advertising from Facebook enables businesses to place brand advertisements in the most effective locations and natural pauses in video programming.
Social Ads
The quickest-growing category of pay per click advertising services is social media sponsored marketing. Social advertisements may be seen on social networking platforms such as Facebook, LinkedIn, and Twitter. They're designed to reach prospects based on their hobbies, networks, and interests, among other criteria. Companies with a robust social media presence and highly-targeted consumers can utilize social media advertising.
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PPC Marketing Services

Market Research
We perform a market analysis of your service areas and industry. Our team set eyes on your competitors’ ad positionings, decide budget, and finally set cost-per-lead goals.
Marketing Costs
We make efforts to track, calculate, and analyze your PPC ads for further improvements. This minimizes your marketing costs while yielding maximum leads.
Keyword Research & Analysis
We use a variety of tools to analyze your customers' search activities and anticipate which keywords they'll type into the search box. We categorize your target terms based on industry relevance, search volume, and competition. Expect our paid search experts to continuously improve your keyword list in order to pique your target audiences' attention and intent.
PPC Management
Consider working with our PPC company to get quick, qualified visitors to your landing pages without the aggravation. Everything from keyword research and evaluation, channel planning and PPC campaign launch, to monitoring and pay-per-click advertising A/B testing is handled by our pay per click management firm. Choose our PPC firm if you want conversion-driven campaigns that fit your budget.
Campaign Management
With 97% of the population turning to online search to make purchases and find services, and 75% of people siding with paid ads as they make it easier for them to shop online. If there’s ever been the best time to invest in PPC ad services from an experienced PPC company like ours, that time is now.
Paid Search Advertising
Use our paid search agency's PPC services to place your brand at the top of search results. Stormrage's paid search specialists optimize your ad targeting, identify high-value keywords, design PPC bidding strategies, and assess the return on investment of your campaigns. Our PPC marketing company may increase your Quality Score, CTR, and impression share through these tactics.
Landing Page Conversion Optimization
Our pay per click advertising firm can aid you in expanding the quantity and quality of your leads. We design powerful headlines, use high-performing keywords, create engaging content, and include clear call-to-action (CTAs) on your landing pages to improve the number and quality of your prospects. To compel internet users to take your intended action, our PPC agency uses SEO best practices with PPC techniques.
Competitive Advertising
Our experts manage and tweak bids for each campaign and monitor keyword search queries while adjusting bidding. We pay attention to click-through rates, and cost per click and perform all necessary optimizations aimed at campaign improvement.
Social Media Advertising
54% of internet users use social media sites to do product research. To increase brand recognition, decrease marketing expenses, and stay top of mind with your prospects, invest in pay per click advertising services. Our pay per click experts identify your target audience, analyze their social media activity, and utilize pictures, videos, and text to improve your client reach and brand engagement.
Bing & Google Ads Management
Develop content and have a presence in your target market. To obtain more visitors and online income, connect with your ideal clients across search engines. Our PPC experts conduct comprehensive PPC audits to verify that your goods and services are delivered to the correct audience segments. We optimize your PPC ads for each platform, enhance SEM targeting, and utilize site link extensions to improve engagement rates.

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Pay-per-click (PPC) is the term for pay-for-each click advertising. It’s a form of internet marketing that involves paying for web traffic. The advertiser pays a fee each time one of their advertisements is clicked on by a user. PPC advertising in search engines is the most common type. Many other platforms,

The expense of running a PPC ad campaign varies by location and audience. The following elements affect your PPC advertising’s cost: Your industry type, business type, and company size. These factors will have an impact on the price of your PPC ad campaign. The price of your ad spend may differ due to the strategy you’re using.

The ad format that works best for you is PPC (Pay-Per-Click), which allows you to build a budget and alter it as necessary. Most significantly, you may target your ideal audience right away, which is not feasible with conventional advertising or digital marketing campaigns. The data acquired from PPC campaigns gives you an improved understanding of your users.

Paid search advertisements that appear in search results are tailored to appeal to a certain audience and typically capture almost half of all page clicks. Paid ad traffic is more likely to purchase a product or service than organic web visitors since they have already decided to click on the ad. Your PPC advertisements are tailored for people who are looking for your type of business online

The costs associated with your PPC campaign must be estimated based on your bid, targeting, and ad quality. Because the highest bidder wins an ad auction, you may end up paying less than your bid amount but never more.

All elements of your objective, from keywords you’re ranking for to your audience’s demographics, are targets. The more competitively you want to target, the more expensive it will be.

Another thing worth noting is that the cost of bidding on a very competitive term is greater due to the higher cost-per-click (CPC). Google also keeps an eye on your ad quality. If your ad quality is high, you may often save money by ranking your advertisement ahead of rivals who produce low-quality ads.